DAYTONA BEACH, Fla. – ISC Interactive is proud to announce the launch of "Dale Jr. Reality Cup Racing," a one-of-a-kind online NASCAR fantasy racing game that will take the green flag in 2006. The unique game partners with NASCAR star Dale Earnhardt Jr. and offers fans a chance to win some of the most exclusive and distinctive prizes in fantasy game racing history.

Among the prizes that will be awarded to game winners are race weekend tickets, travel accommodations, exclusive merchandise and cash. The season will conclude with an awards banquet at Daytona Int'l Speedway featuring an appearance by Dale Earnhardt Jr. and other industry celebrities. Plus, the top finishers will also win a chance to have a photo taken with Dale Jr. in Gatorade Victory Lane.

"With Reality Cup Racing you can actually win prizes and have a stake involved," said Earnhardt Jr. "That adds an element of drama to following the sport that is a whole new experience for fans. They win or lose based on their decisions, and that's exactly what we go through every week. It's as real as it gets short of starting your own team."

The game, which will put the player into NASCAR action like never before, will be housed on the ISC Interactive network that includes racingone.com, racetickets.com and ISC's 11 facility websites.

"We considered several options for creating an exciting and fun NASCAR fantasy game for next season," said Kevin Hindson, Director of ISC Interactive. "We felt it was important to partner with someone who gives the game instant identification and credibility. Dale Earnhardt Jr. is one of NASCAR's true superstars and we're excited to be working with him on this innovative project.

"Our second goal was to develop a game that would bring the fans closer to the NASCAR experience than ever before and ‘Dale Jr. Reality Cup Racing' does just that," Hindson continued. "The game changes every week to reflect exactly what's happening in the NEXTEL Cup Series. Trades, salaries and statistics will all reflect a driver's performance on the track each race of the season, giving players a sense of being inside the NASCAR season all year long.

"Finally, we wanted to reward players with unique and exclusive prizes. In our inaugural season, fans will have a chance to compete for some of the most thrilling and distinctive experiences in motorsports, including race tickets, merchandise and exclusive opportunities to meet Dale Jr."

Over 1,000 prizes will be up for grabs in the inaugural season of "Dale Jr. Reality Cup Racing," which will officially kick off with the running of the 2006 Daytona 500 at Daytona International Speedway on February 19th. Registration for the historic first season is currently underway at www.realitycupracing.com.

-------funny, this sounds alot like how this league is run, doesn't it? the cost to run the season is $39.95 and will go up $20 closer to next season.